Life’s a little stressful if you’re in the hardware business these days. The all-American, mom-and-pop hardware store has been hammered by the big-box boys—Lowe’s, Home Depot and Walmart. And looming larger still is the unrelenting pressure from…
Ace Hardware Wants You to Know It’s Proud to Not Be a Big-Box Store
Posted on 10.08.18
Illinois Lottery and O’Keefe Reinhard & Paul Pull Genie Out of the Hat
Posted on 09.06.18
The Illinois Lottery and ad agency of record O’Keefe Reinhard and Paul Chicago (OKRP) have introduced a grumpy genie to help generate robust sales for a new round of Multiplier instant ticket games…
OKRP Expands Creative Team With Nine New Hires
Posted on 07.25.18
O’Keefe Reinhard & Paul has expanded with enough new hires to field a baseball team. The Chicago-based agency welcomed two creative directors, four associate creative directors, a senior art director, a digital visual designer and a designer….
Once Again, Tiffany Haddish Will Help You Gleefully Part With Your Money for Groupon
Posted on 06.28.18
For those of us squarely in the “Tiffany Haddish Can Do No Wrong” camp, a new series of Groupon ads shows that, even in 15 seconds, she can reel you in. The star of The Last O.G….
Chili’s Announces OKRP as AOR
Posted on 05.04.18
Chili’s Grill & Bar named O’Keefe Reinhard and Paul as its agency of record. The agency’s work has helped spark improvements in the chain’s sales and traffic. Chili’s began working…
