Life’s a little stressful if you’re in the hardware business these days. The all-American, mom-and-pop hardware store has been hammered by the big-box boys—Lowe’s, Home Depot and Walmart. And looming larger still is the unrelenting pressure from…
Ace Hardware Wants You to Know It’s Proud to Not Be a Big-Box Store
Posted on 10.08.18
Illinois Lottery and O’Keefe Reinhard & Paul Pull Genie Out of the Hat
Posted on 09.06.18
The Illinois Lottery and ad agency of record O’Keefe Reinhard and Paul Chicago (OKRP) have introduced a grumpy genie to help generate robust sales for a new round of Multiplier instant ticket games…
OKRP Expands Creative Team With Nine New Hires
Posted on 07.25.18
O’Keefe Reinhard & Paul has expanded with enough new hires to field a baseball team. The Chicago-based agency welcomed two creative directors, four associate creative directors, a senior art director, a digital visual designer and a designer….
Girls Trip’s Tiffany Haddish Will Star in Groupon’s Super Bowl Commercial
Posted on 01.16.18
Last summer, while promoting Girls Trip, comedian Tiffany Haddish appeared on Jimmy Kimmel Live. She told a delightful story about taking Jada Pinkett Smith and Will Smith on a Cajun swamp tour with a deal she had…
Big Lots and O’Keefe Reinhard & Paul debut joyous holiday ad campaign
Posted on 11.09.17
They’re rocking ‘n’ rollin’ over at Big Lots for the holidays. With a little help from O’Keefe, Reinhard & Paul Chicago (OKRP), the discount retailer’s ad agency of record, Big Lots Stores, Inc. (NYSE: BIG) this week…
