If advertising has become less about interruption and more creating work that people actually want to watch, certainly one of the best metrics of this new attention paradigm is the response from YouTube audiences. Now, for…
Girls Trip’s Tiffany Haddish Will Star in Groupon’s Super Bowl Commercial
Posted on 01.16.18
Last summer, while promoting Girls Trip, comedian Tiffany Haddish appeared on Jimmy Kimmel Live. She told a delightful story about taking Jada Pinkett Smith and Will Smith on a Cajun swamp tour with a deal she had…
You Are Reading About Those Groupon Videos: The Jingle Creators Explain 2017’s Most Unavoidable Ad
Posted on 08.14.17
If you’ve spent any time on YouTube in 2017, you’ve already heard it — or at least its first few seconds — more times than you’d care to count.
Groupon’s Newest Campaign Focuses On Millennials Living Their Best Lives
Posted on 03.03.17
Groupon launched a new spot, “How to Save on Restaurants,” targeted to the ever-working millennial. Forgoing the grocery store or cleaning dirty dishes, Groupon suggests saving on restaurants through its offerings.
Groupon Launches First-Ever Holiday Campaign
Posted on 12.01.16
Groupon is introducing its first-ever holiday campaign to encourage shoppers to buy gifts and experiences available only through its platform.
