They’re rocking ‘n’ rollin’ over at Big Lots for the holidays. With a little help from O’Keefe, Reinhard & Paul Chicago (OKRP), the discount retailer’s ad agency of record, Big Lots Stores, Inc. (NYSE: BIG) this week…
They’re rocking ‘n’ rollin’ over at Big Lots for the holidays. With a little help from O’Keefe, Reinhard & Paul Chicago (OKRP), the discount retailer’s ad agency of record, Big Lots Stores, Inc. (NYSE: BIG) this week…
One of the perils of a catchy holiday campaign: topping it the next time around. For Big Lots, which won acclaim in 2014 for its sassy, mom-centric commercials, crafting an equally memorable message this year is…
By Katie Ingegneri, OKRP Copywriter & Social Media Specialist It’s time you got to know Eddie O’Keefe: the Los Angeles-based writer, photographer, filmmaker, and eldest son of our founder and CEO Tom. Earlier this summer, O’Keefe…
Ahead of its Labor Day sale, US retailer Big Lots has released a video that features HGTV ‘Design Star’ winner and interior designer Meg Caswell channeling her inner Elaine Benes as she exclaims ‘Get Out!’ over…
The founders of O’Keefe Reinhard & Paul spent most of their careers at large agencies like DDB and FCB — and that’s exactly why they opened up their own shop in Chicago two years ago. Tom…