Life’s a little stressful if you’re in the hardware business these days. The all-American, mom-and-pop hardware store has been hammered by the big-box boys—Lowe’s, Home Depot and Walmart. And looming larger still is the unrelenting pressure from…
Ace Hardware Wants You to Know It’s Proud to Not Be a Big-Box Store
Posted on 10.08.18
Girls Trip’s Tiffany Haddish Will Star in Groupon’s Super Bowl Commercial
Posted on 01.16.18
Last summer, while promoting Girls Trip, comedian Tiffany Haddish appeared on Jimmy Kimmel Live. She told a delightful story about taking Jada Pinkett Smith and Will Smith on a Cajun swamp tour with a deal she had…
Big Lots and O’Keefe Reinhard & Paul debut joyous holiday ad campaign
Posted on 11.09.17
They’re rocking ‘n’ rollin’ over at Big Lots for the holidays. With a little help from O’Keefe, Reinhard & Paul Chicago (OKRP), the discount retailer’s ad agency of record, Big Lots Stores, Inc. (NYSE: BIG) this week…
You Are Reading About Those Groupon Videos: The Jingle Creators Explain 2017’s Most Unavoidable Ad
Posted on 08.14.17
If you’ve spent any time on YouTube in 2017, you’ve already heard it — or at least its first few seconds — more times than you’d care to count.
Chili’s Picks O’Keefe Reinhard & Paul for Campaign as It Seeks a Rebound
Posted on 07.20.17
Chili’s Grill & Bar has hired O’Keefe Reinhard & Paul for a major marketing project as the chain tries to reverse recent trends, Ad Age has learned.
