Burger King is moving on from its longtime incumbents, selecting independent agency O’Keefe Reinhard & Paul as its creative agency of record for the U.S. market and picking Omnicom’s PHD as RBI’s media agency of record in…
We helped Ace build a song for the holidays.
Posted on 12.17.21
-O’Keefe Reinhard & Paul (OKRP) had an idea to create an original holiday song for Ace Hardware by using the tools in the stores as an orchestra. The agency and Ace collaborated with Beacon Street Studios to…
The only time it’s okay to burn Thanksgiving dinner.
Posted on 11.29.21
Ace Hardware is gearing up for its annual Thanksgrilling season and encouraging consumers to take their meals to their grills instead of their ovens. The move comes as the company’s recent survey¹ this Fall season reveals over…
Get ready to Nerd out over our sweet new business.
Posted on 11.15.21
Ferrara has named OKRP as its advertising agency of record for its growing NERDS brand, following a review. The agency will handle advertising and activation initiatives for NERDS expanding portfolio. The brand has taken its nostalgic mini-candies…
Some Day helps put an end to paint procrastination.
Posted on 10.21.21
Ace Hardware is adding a paid and organic influencer strategy to its marketing mix. The nearly 100-year-old hardware retailer is new to the space and looking to get the attention of millennial and Gen Z consumers, particularly…
